Ida Benedetto
Ida Benedetto is an experience director and design strategist. She is often the front-runner in design processes, founding innovative creative practices and advising boundary-pushing projects. She is recognized as an innovator in the field of experience design for creating transgressive adventures for major cultural icons and transformative strategy sessions for heads of industry. Her research has been used in coursework at Harvard, Carnegie Mellon, and NYU. She has been featured in multiple New York Times Bestselling books, as well as Businessweek, NPR, and the New Yorker.